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The Airline Business in the 21st Century (Visit this link)
While the early 1990's saw the worst crisis the airline industry had ever known, they were followed by five or six years of high profits as demand boomed and costs were cut. But at the start of the new millennium there is growing concern and uncertainty among airline managers. Higher fuel prices and increased competition, which is pushing down fares, are unddermining profitability. At the same time, the airline business is being buffeted by many new challenges both internal and external. This book focuses on the major issues that will affect the airline industry as we enter a new millennium. It analyzes the key regulatory, operational and managerial developments that will underpin the growth of the international airline business and assess the strategic and policy options open to airline executives. Topics include: the trend towards "open skies"; the impact of e-commerce; global alliances; the challenge of low cost operators; reducing labour costs; privatization of state-owned airlines; and strategies for the 21st century. This book will be useful for those working in the airline industry and for students.
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Added: Fri Jul 16 2004