Oprah Winfrey’s March 2001 issue of “O” really launched the Ah Ring by Ruta Fox, a former fashion writer. The idea is similar to the singelringen, a newer product. The Ah Ring stands for “Available” and “happy”. A ring for single women. The company is called Divine Diamonds.

Since that issue, Fox has been mentioned in the L.A. Times, USA Today, interviewed at ThisNext and Fast Company and featured by Microsoft Small Business.

More importantly, celebrities wearing her jewelry include Teri Hatcher, Tyra Banks, Gwyneth Paltrow (pictured), Kirsten Dunst (pictured), Eve, Jennifer Esposito, Anne Hathaway, Carrie Anne Moss, Minnie Driver, Selma Blair, Jessica Biel, Lauren Graham (pictured), Adriana Lima, Isabeli Fontana, Jacinda Barrett, Joy Bryant, Tia and Tamera Mowry, Hilarie Burton, Marla Sokoloff & Serena Williams.

She has a new idea that I really like. The snowflake necklace. “There are no two snowflakes alike in nature - each one is unique. And each person is unique. Celebrate your uniqueness with The Snowflake Necklace from Divine Diamonds.” One thing that’s not 100% clear from the website is if each Snowflake Necklace unique? If so, this is a winner. If not, that kind of misses the point, doesn’t it?

While we’re talking about Oprah & jewelry, let me add that she wears a gorgeous pair of fancy yellow & white diamond earrings and a fancy yellow diamond ring by iconic jeweler Graff.